Zawinski’s Law
#big-ideas
==Zawinski’s Law states that all software expands until it can read email. As Benedict Evans points out, this works both ways. Messages become software and software becomes messages.== The old adage was that all software expands until it includes messaging. The new reality is that messaging expands until it includes software. In a world where everything is connected and commercialized through the phone, the lines between software and messaging are blurring. As we move towards a future where every interaction is a potential transaction, and every message is a piece of code, it’s clear that the way we think about software and messaging is becoming more unified.