Autocatalysis
#big-ideas
Disney had extraordinary luck with the advent of VHS technology. The company's treasure trove of copyrighted animated classics became a golden ticket when videocassettes entered homes. Like Coca-Cola's windfall from refrigeration, Disney effortlessly transferred their films to this new format. Suddenly, generations of families could enjoy these timeless stories at home. This =="Autocatalysis,"== as Charlie Munger calls it, propelled Disney to new heights without any additional creative effort. It's a prime example of how being prepared with the right assets can lead to explosive growth when technology shifts.